Your Solstice Team – Solstice HealthCommunications

Your Solstice Team

President

28+ years in the pharma/healthcare sphere, with many years on the client side
Ran two healthcare agencies at Ogilvy, and won the Healthcare Businesswomen’s Association Rising Star award
Helps brands reach their full potential by making beneficial products more accessible to customers
Cardiovascular (CHF, HTN, MI, stroke), dermatology, diagnostics, immunology, infectious disease, metabolic (diabetes, lipids), neurology (dystonia, migraine, MS, Parkinson's disease), oncology/hematology, psoriasis, respiratory (asthma, COPD, PAH), vaccines

EVP, Creative Strategy

20+ years in the pharma/healthcare sphere
Created and managed multiple brands, from large to small
Brings his talent and passion for turning raw clinical data into compelling promotional materials
Allergy/asthma, analgesics, antibiotics, benign prostatic hyperplasia, cardiovascular, cervical dystonia, dermatology, diabetes, diagnostics and devices, hereditary angioedema, immunology, oncology, ophthalmology, osteoporosis, Parkinson’s disease, primary immunodeficiency, psoriasis

EVP, Insights Expert

25+ years in pharmaceutical marketing/communications
Has worked as creative director, agency principal, founder of research consultancy in HCP-patient communications, and chief strategic officer for three top 10 healthcare agencies
Strategic work has included the full scope of brand marketing/business plans, as well as HCP and patient insights, HCP-patient communications/dialogue (health literacy, shared decision-making, adherence), and patient advocacy
Alzheimer’s disease, antimicrobials, chronic pain, hypercholesterolemia, hypertension, immunology (rheumatoid arthritis, ulcerative colitis, Crohn’s disease, psoriasis, and psoriatic arthritis), lung cancer, MS, multiple myeloma, prostate cancer, type 2 diabetes

Chief Strategic Officer

30+ years in the pharma/healthcare sphere, with more than 20 of those on the client side in sales and brand management roles
Established a solid track record of brand management in both international and US arenas
Provides a valuable strategic resource to clients, thanks to his effective brand management skills and commercialization experience
Cardiovascular (CHF, HTN, MI, PAD, stroke), dermatology, hematology (malignant, nonmalignant), metabolic (diabetes, lipids, weight loss), nephrology (ESRD-hemodialysis/peritoneal dialysis, renal cell carcinoma, hyperphosphatemia), neurology (epilepsy, migraine, MS, Parkinson’s disease), oncology/immunology, rheumatology

Chief Scientific Officer

30+ years in the pharma/healthcare sphere
Worked on more than 20 US and global product launches
Develops market-savvy, highly credible positioning, marketing, and message strategies for the agency and its clients
Antibiotics, autoimmunity, cardiovascular, dermatology, diabetes, endocrinology, gastroenterology, genetic diseases, hematology/oncology, hemophilia, hepatitis, HIV/AIDS, immunology, metabolic disorders, nephrology, neurology, nutrition, ophthalmology, psychiatry, rheumatoid arthritis, smoking cessation, vaccines

EVP, Management Supervisor

25+ years of leadership experience on both the agency and client side of life sciences
Obsessed with client satisfaction and brand success, and his diverse commercial experience ensures he’s an indispensable member of the client team
Known for imaginative, innovative tactics and strategies, and is adept at planning and executing for success
Cardiovascular (VTE, AMI), diagnostics and devices, gastroenterology (CINODs, gastroparesis, chronic anal fissure), immuno-oncology, neurology, oncology, orthopedics, osteoarthritis, pain, rare disease

VP, Account Group Supervisor

9+ years in the pharma/healthcare sphere
Began healthcare career as an oncology copywriter before transitioning to project management and settling into account
Dives head first into each client’s business to gain a deep knowledge of the brand, build effective marketing and brand plans, and provide valuable strategic and tactical insights and recommendations
Strongly believes in “over-communicating” to make sure client and internal teams are aware of the status of all projects, next steps, and key milestones
Dermatology, diabetes, health education, oncology, Parkinson’s disease

VP, Market Access Strategy

20+ years in market access
Brings integration of multiple systems to provide healthcare companies with solutions, including but not limited to Part D plans, CMS, LTC/home health integration, formulary review, and traditional/value-added contracting
Educates companies on downstream impacts of CMS regulations and policies
Director of clinical pharmacy programs at Humana, Inc (Medicare and commercial lines of business)
Director of pharmacy programs for the government business and emerging markets business unit of BlueCross BlueShield of Tennessee - Medicare Advantage and Part D programs, Medicaid Gap Program Cover Tennessee, Volunteer State Health Plan (VSHP)
Consultant to CMS and state governing boards on benefits and formulary changes to positively impact patients
Internationally recognized speaker with a wealth of experience in the “access to care” marketplace (CMS)

VP, Group Art Supervisor

13+ years in the pharma/healthcare space
Supported companies from the early clinical trial stages up through brand launches, designing effective communications every step of the way for both the patient and the HCP
Primed markets with non-branded disease awareness campaigns ahead of US and global launches
Pairs creative/strategic thinking with technical know-how to bring brands to life across print and digital media
Allergy (human and veterinary), cardiovascular, oncology, pain management, rare disease

Certified Health Educator

15+ years working to help improve the healthcare experience for people living with chronic and/or life-threatening illnesses
Uncovers patient insights through IDIs, market research reviews, literature reviews, and social media mining
Synthesizes research findings into patient journey maps to visually identify patient communication opportunities
Understands and utilizes behavior change theories and models
Effectively communicates patient information through health promotion principles
Trains case managers on patient-centered communication strategies and identifying potential adherence risk factors
Cardiovascular, Crohn’s disease, cystic fibrosis, diabetes, diagnostic testing, Gaucher disease, glaucoma, gout, hepatitis, hypogonadism, narcolepsy, oncology, psoriasis, seasonal allergies

Senior Director, Digital Engagement

12+ years in pharma/healthcare, B2B, non-profit, and DTC
Develops unique digital- and tech-based strategies and tactics to ensure a competitive edge in the marketplace
An evangelist for innovation who provides a full understanding of an ever-changing technological landscape and how best to integrate that knowledge effectively
Hands-on approach has yielded an array of skills, including virtual/augmented reality experiences, app development, Web development, deep Web harvesting, SEO/SEM, social media, and video/motion graphics/3D animation
Worked with a variety of pharmaceutical clients, including Novartis, Bayer, Celgene, Pfizer, Eli Lilly, and Bavarian-Nordic
Alzheimer’s disease, cervical dystonia, diabetes, Fabry disease, hereditary angioedema, immunology, obstructive sleep apnea, oncology, ophthalmological surgery

Relevant Team Experience

IBD

Immunology